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Soulful Strategy Collective is a weekly power circle for business women focused on heart-led growth and personal achievement.Â
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What is the Soulful Strategy Collective?
Where inspired women business owners elevate themselves and their leadership — together.
Welcome to a high-vibe, soul-led mastermind for ambitious women entrepreneurs and visionaries in the beginning stages or refresh-stage of their business. Led by Colleen Flaherty and JoAnne Schaub, each week focuses on specific topics with hot seat time for every woman. We all have something to learn and teach each other at every stage of business ownership.
This isn’t another networking group—it’s grounding and attunement of your nervous system for strategic personal and business growth.

What does your nervous system have to do with business growth?
"Relationships among women provide critical social resources and promote overall wellness, feelings of self-worth and empowerment....quality is more important than quantity." - Relationship Study
Women have survived for thousands of years on the basis of connection with each other, something ingrained in our nervous system called 'Tend and Befriend', as the primary caretakers of children and our tribe.
In a time when we live independent lives versus close-knit villages, we need supportive, positive, enriching groups of women more than ever to regulate our nervous systems. This is our 'fight or flight' and 'rest and digest' system as well. When we're around other regulated people, our nervous system is calm, clear, joyful, focused, and vibrating at a higher frequency. Most women today are living with a dysregulated nervous system. They're anxious, emotional, unfocused, not sleeping (or sleeping too much), or feeling stuck, lost, or foggy.
When our bodies experience this energy, it's the same energy we're sending outwards into the world. People can feel "off" right? It's because you're picking up on their frequency.Â
If you're trying to run a business, achieving goals, making more money, helping more people, your body must be in a relatively high, consistent frequency. But if you're frequency is all over the place because you're not caring for your physical body's health and energy, how can you achieve those goals or make that money or help those people? It's nearly impossible!Â
What gets you your goals, money, and business where you want, FASTER, is focusing on specific mindsets, habits, and surrounding yourself consistently with a group of other hardworking women who want you to WIN big!!
In the Soulful Strategy Collective, we address all aspects of you as a woman because the WHOLE of you matters if you want your business to evolve!
Who is Soulful Strategy Collective for?
SSC is designed for women business owners overwhelmed with their to-do list, struggling with self-care routines, or under-supported in their big awesome goals craving mentorship and sisterhood.
Criteria to joining:
âś…Â Starting a business or has an established business that needs support
âś…Â Be an active body on a daily basis (movement practices like yoga, stretching, walking, rucking, strength training, running, etc.)
âś…Â You desire deep discussions, strategy, and communityÂ
✅ Abundance mindset - positivity, optimism and a desire to go after your big hairy goals.
âś… You value collaboration and want to be part of a close-knit community of ambitious women
If this sounds like you, please fill out the application below!
Join us!"Colleen and JoAnne are so passionate about supporting women in business. No one will cheer harder for you, or celebrate your wins more joyfully. Their energy is contagious, and their encouragement is exactly the push you need to do the thing you’ve been putting off. This program is especially powerful for budding entrepreneurs or anyone who feels stuck and is craving direction and momentum."
- Shira, Shira Rose Photography



What's included in the Mastermind:
- Weekly Virtual Strategy Sessions: guided group discussions led by Colleen and JoAnne.
- Hot Seat & Deep Dives:Â where each woman brings her wins, ideas, roadblocks, or challenges and receives collective insight, feedback, and support.
- Wealth & mindset tapping (EFT): practices to help you release blocks, expand your capacity to receive, and manifest the life and business you desire.
- Peer Advisory & Accountability: receive solid peer-to-peer insights, as well as a high doses of accountability from your fellow business owners who will hold you to your highest potential.
- Bonus Workshops (optional):Â access to opportunities for additional professional or lifestyle development from guest experts.
- In-Person Retreats (optional): Exclusive discount to in-person retreats where you'll deepen practices and connections!

Meet Your Leaders
JoAnne Schaub
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Colleen Flaherty
Colleen has been a Visionary her entire life; from questioning her 1st grade teacher's way of doing things to becoming a soccer coach at 16 to rallying for better mental, emotional, and physical health services and support for pregnant women and moms.
- 2013: Opened and ran Baby Bump Academy in Rochester, NY
- 2015: Co-authored a 10 hour training course on Pregnancy and Postpartum Strength Training, got it CEU approved for NSCA and CrossFit, then successfully taught it to movement professionals in Bali, Hong Kong, Amsterdam, Spain, and in the U.S. in NY, Long Island, PA, OH, and CA.
- 2019: Opened CO/CREATE Studio in San Diego, CA
- For over a decade, Colleen has built 1000's of relationships with clients and business owners creating a reliable network of community around the globe.
What Colleen brings to this table is her seasoned ability to look at complicated puzzles of information, understand or help formulate a solution, then help set in motion the steps necessary to be successful. She's owned a business since 2014 and brings these experiences to members.
Her passion and knowledge of the human body is why self-care and movement is a requirement of achieving our wildest dreams! Our body is our container in which we exist in this world and for it to vibrate at the frequency of money, goals, and everything we want, it MUST be it's healthiest!
Colleen absolutely loves helping others identify roadblocks, challenges, or mindsets that are holding them back to create new mindsets or actions. Called, "the reason I started my business" to "an incredible cheerleader", Colleen truly believes that all boats rise together.

"Colleen's ability to support and cheer for other women extends far beyond the outdoors! Throughout my time of knowing Colleen, she has spent a lot of time brainstorming ideas on how other small business owners can market and launch successfully. Her creativity and outside the box thinking continues to prove successful for not just herself, but for those she pours into as well! I'm so grateful for her and am always delighted when I get to connect and learn from her!" - Nicole, House of Colour Holly Springs
How to Sign Up:
1. Sign up for Mastermind Below – Choose the day/time you prefer in the intake form post-purchase.
2. Tell us about You – After signing up, you'll receive an intake form to fill out! If we have questions, we'll notify you.Â
3. Join the Crew – After filling out your intake form, you'll receive the link to join our Weekly Meeting!


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